Guide 97 / 200 4 alternatives 2-minute read
Better ways to say “Data-driven”
The default adjective of the last decade.
i · Why avoid itTwo lines, no filler
"Data-driven" has become a baseline claim. If you use it, note which data, how it's measured, and how it informs the decision. Otherwise you're just claiming good taste.
ii · Before & afterDrop-in demo
Before
We take a data-driven approach to product decisions.
After
Every product decision is reviewed against weekly cohort retention.
iii · The alternatives4 ways out
- 01Evidence-based formal
when the evidence is mixed, not only data
An evidence-based approach.
- 02Metrics-driven neutral
when specific metrics govern
A metrics-driven team.
- 03Research-informed formal
social science or UX research
A research-informed design.
- 04Quantitative neutral
when everything is numeric
A quantitative approach to portfolio construction.
iv · Brew tipKeep this one
"Data-driven" without named data is a vibe. Cite the data.